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  <title
    type="text">CMO Council</title>
  <subtitle
    type="text">Contains the last 20 releases</subtitle>
  <id>uuid:4d553b99-0bc6-4fda-923f-5eb21fc10509;id=48075</id>
  <rights
    type="text">Copyright 2024, CMO Council</rights>
  <updated>2024-11-05T13:00:00Z</updated>
  <author>
    <name>newsdesk@globenewswire.com (NewsDesk)</name>
    <uri>http://www.globenewswire.com/LegacyRss?Length=4</uri>
    <email>newsdesk@globenewswire.com</email>
  </author>
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    href="https://www.globenewswire.com/atomfeed/organization/kUTu3Wt68c7o53bvl127Uw==" />
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    rel="self"
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  <entry>
    <id>https://www.globenewswire.com/news-release/2024/11/05/2974875/0/en/CMO-Council-Enters-Into-Strategic-Partnership-With-Wise-Marketer-Group.html</id>
    <title
      type="text">CMO Council Enters Into Strategic Partnership With Wise Marketer Group</title>
    <published>2024-11-05T13:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2024/11/05/2974875/0/en/CMO-Council-Enters-Into-Strategic-Partnership-With-Wise-Marketer-Group.html" />
    <content
      type="html"><![CDATA[Members will benefit from insightful, practitioner-based content as well as exclusive access and cost savings on educational opportunities and an extensive thought leadership content library <pre>Members will benefit from insightful, practitioner-based content as well as exclusive access and cost savings on educational opportunities and an extensive thought leadership content library</pre>]]></content>
    <dc:identifier>2974875</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 05 Nov 2024 13:00 GMT</dc:modified>
    <dc:subject>Partnerships</dc:subject>
    <dc:keyword>Advertising</dc:keyword>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>customer experience</dc:keyword>
    <dc:keyword>Marketing</dc:keyword>
    <dc:keyword>marketers</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2024/10/06/2958620/0/en/CMO-Council-Names-Daniel-Ng-to-New-Role-as-Advisory-Board-President-and-Regional-Relationship-Officer-in-Asia.html</id>
    <title
      type="text">CMO Council Names Daniel Ng to New Role as Advisory Board President and Regional Relationship Officer in Asia</title>
    <published>2024-10-06T22:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2024/10/06/2958620/0/en/CMO-Council-Names-Daniel-Ng-to-New-Role-as-Advisory-Board-President-and-Regional-Relationship-Officer-in-Asia.html" />
    <content
      type="html"><![CDATA[CMO Council Names Daniel Ng to New Role as Advisory Board
President and Regional Relationship Officer in Asia]]></content>
    <dc:identifier>2958620</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Sun, 06 Oct 2024 22:00 GMT</dc:modified>
    <dc:subject>Directors and Officers</dc:subject>
    <dc:keyword>cmo</dc:keyword>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>marketing</dc:keyword>
    <dc:keyword>marketers</dc:keyword>
    <dc:keyword>Asia</dc:keyword>
    <dc:keyword>APAC</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2024/08/21/2933452/0/en/Marketing-and-Security-Leaders-Need-to-Collaborate-to-Safeguard-and-Grow-Brand-Trust-Says-CMO-Council-and-KPMG.html</id>
    <title
      type="text">Marketing and Security Leaders Need to Collaborate to Safeguard and Grow Brand Trust, Says CMO Council and KPMG</title>
    <published>2024-08-21T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2024/08/21/2933452/0/en/Marketing-and-Security-Leaders-Need-to-Collaborate-to-Safeguard-and-Grow-Brand-Trust-Says-CMO-Council-and-KPMG.html" />
    <content
      type="html"><![CDATA[Report examines the marketing & security relationship & how marketing leaders can preserve brand reputation amid rising data privacy & security concerns.]]></content>
    <dc:identifier>2933452</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Wed, 21 Aug 2024 12:00 GMT</dc:modified>
    <dc:subject>Research Analysis and Reports</dc:subject>
    <dc:subject>Market Research Reports</dc:subject>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>marketing</dc:keyword>
    <dc:keyword>marketers</dc:keyword>
    <dc:keyword>cso</dc:keyword>
    <dc:keyword>Chief Security Officer</dc:keyword>
    <dc:keyword>brand reputation</dc:keyword>
    <dc:keyword>data privacy</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2024/08/06/2925023/0/en/Champion-of-CMO-to-CEO-Executive-Transition-to-Lead-CMO-Council-Advisory-Board-in-North-America.html</id>
    <title
      type="text">Champion of CMO-to-CEO Executive Transition to Lead CMO Council Advisory Board in North America</title>
    <published>2024-08-06T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2024/08/06/2925023/0/en/Champion-of-CMO-to-CEO-Executive-Transition-to-Lead-CMO-Council-Advisory-Board-in-North-America.html" />
    <content
      type="html"><![CDATA[Noted Technology Market Maven Christine Heckart, CEO of Xapa World, Will Apply Diverse Leadership Experience to Elevating CMO Title and Business Impact <pre>Noted Technology Market Maven Christine Heckart, CEO of Xapa World, Will Apply Diverse Leadership Experience to Elevating CMO Title and Business Impact</pre>]]></content>
    <dc:identifier>2925023</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 06 Aug 2024 12:01 GMT</dc:modified>
    <dc:subject>Directors and Officers</dc:subject>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>Marketing</dc:keyword>
    <dc:keyword>CMO</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2024/06/19/2901074/0/en/CMO-Council-Maps-Ways-to-Speed-More-Personalized-Service-to-40-of-Americans-Who-Regularly-Go-to-Drive-Thru-Restaurants.html</id>
    <title
      type="text">CMO Council Maps Ways to Speed More Personalized Service to 40% of Americans Who Regularly Go to Drive-Thru Restaurants</title>
    <published>2024-06-19T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2024/06/19/2901074/0/en/CMO-Council-Maps-Ways-to-Speed-More-Personalized-Service-to-40-of-Americans-Who-Regularly-Go-to-Drive-Thru-Restaurants.html" />
    <content
      type="html"><![CDATA[<p align="left">SAN JOSE, Calif., June  19, 2024  (GLOBE NEWSWIRE) -- <a href="https://www.globenewswire.com/Tracker?data=1Jq6OrI2_gorAraU5QUJ9VIPw-pPqby29XPi7k7Gn4SI8AEy-YjdD4rp8D8N5xukVDrh2lUd0OMFDhS5g7RrrkMS0bvHphQ3bgqUWVrTJU8=" rel="nofollow" target="_blank" title="The CMO Council">The CMO Council</a> and uKnomi, an “in-the-moment-marketing” platform provider, today released a strategic brief advocating a new AI-powered service model for uplifting customer engagement and experience at 200,000 drive-thru locations nationwide.<br></p>]]></content>
    <dc:identifier>2901074</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Wed, 19 Jun 2024 12:00 GMT</dc:modified>
    <dc:subject>Advisory</dc:subject>
    <dc:keyword>drive-thru</dc:keyword>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>marketing</dc:keyword>
    <dc:keyword>QSR</dc:keyword>
    <dc:keyword>Quick-Serve Restaurant</dc:keyword>
    <dc:keyword>AI</dc:keyword>
    <dc:keyword>retail</dc:keyword>
    <dc:keyword>Fast Food</dc:keyword>
    <dc:keyword>Fast Casual</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2024/05/21/2885504/0/en/CMOs-Predict-Major-Shift-in-Marketing-Technology-in-2024-AI-Boosted-Solutions-Are-Key-to-Powering-Sharper-Personalization-and-Improved-Performance.html</id>
    <title
      type="text">CMOs Predict Major Shift in Marketing Technology in 2024; AI-Boosted Solutions Are Key to Powering Sharper Personalization and Improved Performance</title>
    <published>2024-05-21T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2024/05/21/2885504/0/en/CMOs-Predict-Major-Shift-in-Marketing-Technology-in-2024-AI-Boosted-Solutions-Are-Key-to-Powering-Sharper-Personalization-and-Improved-Performance.html" />
    <content
      type="html"><![CDATA[CMO Council Survey Reveals Growing Adoption of Emerging Technologies to Increase Productivity and Deliver Better Consumer Experiences]]></content>
    <dc:identifier>2885504</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 21 May 2024 12:00 GMT</dc:modified>
    <dc:subject>Research Analysis and Reports</dc:subject>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>marketing</dc:keyword>
    <dc:keyword>AI</dc:keyword>
    <dc:keyword>customer experience</dc:keyword>
    <dc:keyword>gen ai</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2024/05/07/2876658/0/en/CMO-Council-Maps-Ways-to-Speed-and-Personalize-Service-to-the-50-Million-Americans-Who-Visit-Drive-Thru-Restaurants-Daily.html</id>
    <title
      type="text">CMO Council Maps Ways to Speed and Personalize Service to the 50 Million Americans Who Visit Drive-Thru Restaurants Daily</title>
    <published>2024-05-07T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2024/05/07/2876658/0/en/CMO-Council-Maps-Ways-to-Speed-and-Personalize-Service-to-the-50-Million-Americans-Who-Visit-Drive-Thru-Restaurants-Daily.html" />
    <content
      type="html"><![CDATA[CMO COUNCIL MAPS WAYS TO SPEED AND PERSONALIZE SERVICE TO THE 50 MILLION AMERICANS WHO VISIT DRIVE-THRU RESTAURANTS DAILY]]></content>
    <dc:identifier>2876658</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 07 May 2024 12:00 GMT</dc:modified>
    <dc:subject>Food</dc:subject>
    <dc:subject>Research Analysis and Reports</dc:subject>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>drive-thru</dc:keyword>
    <dc:keyword>fast food</dc:keyword>
    <dc:keyword>restaurants</dc:keyword>
    <dc:keyword>fast casual</dc:keyword>
    <dc:keyword>food on demand</dc:keyword>
    <dc:keyword>foodservice</dc:keyword>
    <dc:keyword>marketing</dc:keyword>
    <dc:keyword>qsr</dc:keyword>
    <dc:keyword>digitization</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2024/01/23/2814020/0/en/Marketers-Given-Marginal-Grades-for-ABM-Driven-Revenue-Growth.html</id>
    <title
      type="text">Marketers Given Marginal Grades for ABM-Driven Revenue Growth</title>
    <published>2024-01-23T13:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2024/01/23/2814020/0/en/Marketers-Given-Marginal-Grades-for-ABM-Driven-Revenue-Growth.html" />
    <content
      type="html"><![CDATA[CMO Council Releases Year-End Scorecard of B2B Marketing EffectivenessIn Finding, Winning and Growing Big Customer Accounts]]></content>
    <dc:identifier>2814020</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 23 Jan 2024 13:00 GMT</dc:modified>
    <dc:subject>Research Analysis and Reports</dc:subject>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>ecommerce</dc:keyword>
    <dc:keyword>Marketing</dc:keyword>
    <dc:keyword>marketers</dc:keyword>
    <dc:keyword>revenue</dc:keyword>
    <dc:keyword>ABM</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2023/10/10/2757413/0/en/CMO-Council-to-Advance-Lead-Revenue-Science-Practices-and-Improve-Account-Marketing-Performance-in-B2B-Sector.html</id>
    <title
      type="text">CMO Council to Advance Lead Revenue Science Practices and Improve Account Marketing Performance in B2B Sector</title>
    <published>2023-10-10T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2023/10/10/2757413/0/en/CMO-Council-to-Advance-Lead-Revenue-Science-Practices-and-Improve-Account-Marketing-Performance-in-B2B-Sector.html" />
    <content
      type="html"><![CDATA[Thought Leadership Initiative to Develop Certified Lead Evaluation and Assurance Process (LEAP) Using Augmented Actionable Intelligence Technologies and Best Practice Model <pre>Thought Leadership Initiative to Develop Certified Lead Evaluation and Assurance Process (LEAP) Using Augmented Actionable Intelligence Technologies and Best Practice Model</pre>]]></content>
    <dc:identifier>2757413</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 10 Oct 2023 12:01 GMT</dc:modified>
    <dc:subject>Partnerships</dc:subject>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>Marketing</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2023/09/19/2745550/0/en/Marketing-and-Finance-Leaders-Seek-Collaboration-to-Make-Smarter-Investments-Says-CMO-Council-and-KPMG.html</id>
    <title
      type="text">Marketing and Finance Leaders Seek Collaboration to Make Smarter Investments, Says CMO Council and KPMG</title>
    <published>2023-09-19T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2023/09/19/2745550/0/en/Marketing-and-Finance-Leaders-Seek-Collaboration-to-Make-Smarter-Investments-Says-CMO-Council-and-KPMG.html" />
    <content
      type="html"><![CDATA[New Research Finds Only 10% of CMOs Strongly Believe Their Marketing Investments Position Them Ahead of the Competition <pre>New Research Finds Only 10% of CMOs Strongly Believe Their Marketing Investments Position Them Ahead of the Competition</pre>]]></content>
    <dc:identifier>2745550</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 19 Sep 2023 12:01 GMT</dc:modified>
    <dc:subject>Market Research Reports</dc:subject>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2023/06/06/2682481/0/en/IMC-Teams-With-Global-CMO-Council-to-Further-Marketing-Leader-Prowess-and-Performance-in-Africa.html</id>
    <title
      type="text">IMC Teams With Global CMO Council to Further Marketing Leader Prowess and Performance in Africa</title>
    <published>2023-06-06T07:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2023/06/06/2682481/0/en/IMC-Teams-With-Global-CMO-Council-to-Further-Marketing-Leader-Prowess-and-Performance-in-Africa.html" />
    <content
      type="html"><![CDATA[<p align="left">JOHANNESBURG, South Africa, June  06, 2023  (GLOBE NEWSWIRE) -- The Integrated Marketing Council (IMC) of South Africa has announced it will partner with the global <a href="https://www.globenewswire.com/Tracker?data=CkmVFfMkUHX8dJGcfs4-t797aDQyvt0MrD-jV7SbstR6zLay-VouSgAZSdwSof4YfsR99LpVZzu7sXXWOD6syQ==" rel="nofollow" target="_blank" title="CMO Council">CMO Council</a> to extend the relevance, content and reach of its upcoming Nedbank IMC Conference to be staged live and virtually on September 15 from Johannesburg.<br></p>]]></content>
    <dc:identifier>2682481</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 06 Jun 2023 07:00 GMT</dc:modified>
    <dc:subject>Calendar of Events</dc:subject>
    <dc:subject>Partnerships</dc:subject>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>Marketing</dc:keyword>
    <dc:keyword>conference</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2023/05/11/2666650/0/en/66-of-Marketers-Lack-Confidence-in-Ability-to-Achieve-Revenue-Goals-According-to-CMO-Council-and-Sprinklr-Research.html</id>
    <title
      type="text">66% of Marketers Lack Confidence in Ability to Achieve Revenue Goals, According to CMO Council and Sprinklr Research</title>
    <published>2023-05-11T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2023/05/11/2666650/0/en/66-of-Marketers-Lack-Confidence-in-Ability-to-Achieve-Revenue-Goals-According-to-CMO-Council-and-Sprinklr-Research.html" />
    <content
      type="html"><![CDATA[New research highlights the importance of data and analytics for marketers working to protect budgets and prove ROI in 2023 <pre>New research highlights the importance of data and analytics for marketers working to protect budgets and prove ROI in 2023</pre>]]></content>
    <dc:identifier>2666650</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Thu, 11 May 2023 12:00 GMT</dc:modified>
    <dc:subject>Partnerships</dc:subject>
    <dc:subject>Product / Services Announcement</dc:subject>
    <dc:subject>Research Analysis and Reports</dc:subject>
    <dc:keyword>Advertising</dc:keyword>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>Marketing</dc:keyword>
    <dc:keyword>supply chain</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2023/04/18/2648920/0/en/Sales-and-Marketing-Leaders-Seek-Better-Collaboration-to-Drive-Revenue-Growth-Says-CMO-Council-Report.html</id>
    <title
      type="text">Sales and Marketing Leaders Seek Better Collaboration to Drive Revenue Growth, Says CMO Council Report</title>
    <published>2023-04-18T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2023/04/18/2648920/0/en/Sales-and-Marketing-Leaders-Seek-Better-Collaboration-to-Drive-Revenue-Growth-Says-CMO-Council-Report.html" />
    <content
      type="html"><![CDATA[New Research Finds 70% of CMOs Are Not Very Confident in Current Sales & Marketing Models <pre>New Research Finds 70% of CMOs Are Not Very Confident in Current Sales & Marketing Models</pre>]]></content>
    <dc:identifier>2648920</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 18 Apr 2023 12:00 GMT</dc:modified>
    <dc:subject>Research Analysis and Reports</dc:subject>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2023/01/11/2586984/0/en/2-out-of-3-Marketers-Lack-Confidence-in-Media-Marketing-and-Advertising-Strategy.html</id>
    <title
      type="text">2 out of 3 Marketers Lack Confidence in Media Marketing and Advertising Strategy</title>
    <published>2023-01-11T13:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2023/01/11/2586984/0/en/2-out-of-3-Marketers-Lack-Confidence-in-Media-Marketing-and-Advertising-Strategy.html" />
    <content
      type="html"><![CDATA[New CMO Council Research, in Collaboration with NCSolutions, Reveals Shortcomings in Driving Sales Lift and Other Outcomes Through Advertising <pre>New CMO Council Research, in Collaboration with NCSolutions, Reveals Shortcomings in Driving Sales Lift and Other Outcomes Through Advertising</pre>]]></content>
    <dc:identifier>2586984</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Wed, 11 Jan 2023 13:00 GMT</dc:modified>
    <dc:subject>Research Analysis and Reports</dc:subject>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>Marketing</dc:keyword>
    <dc:keyword>Advertising</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2022/12/14/2573641/0/en/Executives-Give-Enterprise-Leaders-Poor-Marks-for-Strategically-Executing-Digital-Transformation.html</id>
    <title
      type="text">Executives Give Enterprise Leaders Poor Marks for Strategically Executing Digital Transformation</title>
    <published>2022-12-14T13:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2022/12/14/2573641/0/en/Executives-Give-Enterprise-Leaders-Poor-Marks-for-Strategically-Executing-Digital-Transformation.html" />
    <content
      type="html"><![CDATA[Only 12 percent of CEOs Seen as Strategic and Adept at Evaluating and Implementing New Technologies for Competitive Gain and Growth <pre>Only 12 percent of CEOs Seen as Strategic and Adept at Evaluating and Implementing New Technologies for Competitive Gain and Growth</pre>]]></content>
    <dc:identifier>2573641</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Wed, 14 Dec 2022 13:01 GMT</dc:modified>
    <dc:subject>Research Analysis and Reports</dc:subject>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2022/12/08/2570179/0/en/Only-1-in-7-Marketers-Have-Digital-Infrastructure-to-Deliver-Mature-Hybrid-CX.html</id>
    <title
      type="text">Only 1 in 7 Marketers Have Digital Infrastructure to Deliver Mature Hybrid CX</title>
    <published>2022-12-08T13:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2022/12/08/2570179/0/en/Only-1-in-7-Marketers-Have-Digital-Infrastructure-to-Deliver-Mature-Hybrid-CX.html" />
    <content
      type="html"><![CDATA[New CMO Council Research, in Partnership with SAS, Reveals Shortcomings in Current CX Strategies for Winning and Retaining Customers <pre>New CMO Council Research, in Partnership with SAS, Reveals Shortcomings in Current CX Strategies for Winning and Retaining Customers</pre>]]></content>
    <dc:identifier>2570179</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Thu, 08 Dec 2022 13:00 GMT</dc:modified>
    <dc:subject>Product / Services Announcement</dc:subject>
    <dc:subject>Research Analysis and Reports</dc:subject>
    <dc:keyword>CX</dc:keyword>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>Chief Marketing Officer</dc:keyword>
    <dc:keyword>marketers</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2022/12/05/2567352/0/en/Cross-Cultural-Marketer-and-Former-CEO-Chairs-CMO-Council-Advisory-Board-in-Europe.html</id>
    <title
      type="text">Cross-Cultural Marketer and Former CEO Chairs CMO Council Advisory Board in Europe</title>
    <published>2022-12-05T13:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2022/12/05/2567352/0/en/Cross-Cultural-Marketer-and-Former-CEO-Chairs-CMO-Council-Advisory-Board-in-Europe.html" />
    <content
      type="html"><![CDATA[Ricardo Oberlander to Help Mentor and Guide CMO Council Members <pre>Ricardo Oberlander to Help Mentor and Guide CMO Council Members</pre>]]></content>
    <dc:identifier>2567352</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Mon, 05 Dec 2022 13:00 GMT</dc:modified>
    <dc:subject>Directors and Officers</dc:subject>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>Marketing</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2022/11/08/2550851/0/en/Study-Finds-Consumer-Demand-for-Ecommerce-Home-Delivery-Placing-Intense-Pressure-on-Retailers-and-Consumer-Products-Companies.html</id>
    <title
      type="text">Study Finds Consumer Demand for Ecommerce Home Delivery Placing Intense Pressure on Retailers and Consumer Products Companies</title>
    <published>2022-11-08T13:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2022/11/08/2550851/0/en/Study-Finds-Consumer-Demand-for-Ecommerce-Home-Delivery-Placing-Intense-Pressure-on-Retailers-and-Consumer-Products-Companies.html" />
    <content
      type="html"><![CDATA[Recent Study Commissioned by Attabotics Finds 96% of Industry Survey Respondents See a Major Need to Rebuild Supply and Delivery Capabilities to Meet Growing Customer Expectations <pre>Recent Study Commissioned by Attabotics Finds 96% of Industry Survey Respondents See a Major Need to Rebuild Supply and Delivery Capabilities to Meet Growing Customer Expectations</pre>]]></content>
    <dc:identifier>2550851</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 08 Nov 2022 13:00 GMT</dc:modified>
    <dc:subject>Product / Services Announcement</dc:subject>
    <dc:subject>Partnerships</dc:subject>
    <dc:keyword>Marketing</dc:keyword>
    <dc:keyword>CMO</dc:keyword>
    <dc:keyword>ecommerce</dc:keyword>
    <dc:keyword>retail</dc:keyword>
    <dc:keyword>CPG</dc:keyword>
    <dc:keyword>Home delivery</dc:keyword>
    <dc:keyword>fulfillment</dc:keyword>
    <dc:keyword>supply chain</dc:keyword>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2022/10/18/2536329/0/en/National-Marketers-Lack-Vision-Into-Local-Demand.html</id>
    <title
      type="text">National Marketers Lack Vision Into Local Demand</title>
    <published>2022-10-18T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2022/10/18/2536329/0/en/National-Marketers-Lack-Vision-Into-Local-Demand.html" />
    <content
      type="html"><![CDATA[New CMO Council Research Reveals a National Marketing Blind Spot in Local Partner Marketing Performance <pre>New CMO Council Research Reveals a National Marketing Blind Spot in Local Partner Marketing Performance</pre>]]></content>
    <dc:identifier>2536329</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 18 Oct 2022 12:01 GMT</dc:modified>
    <dc:subject>Research Analysis and Reports</dc:subject>
  </entry>
  <entry>
    <id>https://www.globenewswire.com/news-release/2022/07/12/2478017/0/en/Nearly-Two-Thirds-of-Global-Marketers-Lack-Confidence-in-Their-Data-Analytics-Insights.html</id>
    <title
      type="text">Nearly Two-Thirds of Global Marketers Lack Confidence in Their Data, Analytics, Insights</title>
    <published>2022-07-12T12:00:00Z</published>
    <updated>2024-11-13T19:55:47Z</updated>
    <link
      rel="alternate"
      href="https://www.globenewswire.com/news-release/2022/07/12/2478017/0/en/Nearly-Two-Thirds-of-Global-Marketers-Lack-Confidence-in-Their-Data-Analytics-Insights.html" />
    <content
      type="html"><![CDATA[New CMO Council Research Reveals High-Velocity Data Marketing Shortcomings in Data Access, Adaptability, Agility and AI Pervasiveness <pre>New CMO Council Research Reveals High-Velocity Data Marketing Shortcomings in Data Access, Adaptability, Agility and AI Pervasiveness</pre>]]></content>
    <dc:identifier>2478017</dc:identifier>
    <dc:language>en</dc:language>
    <dc:publisher>GlobeNewswire Inc.</dc:publisher>
    <dc:contributor>CMO Council</dc:contributor>
    <dc:modified>Tue, 12 Jul 2022 12:01 GMT</dc:modified>
    <dc:subject>Research Analysis and Reports</dc:subject>
  </entry>
</feed>