<?xml version="1.0" encoding="utf-8"?> <feed xmlns:dc="http://dublincore.org/documents/dcmi-namespace/" xmlns:media="http://search.yahoo.com/mrss/" xmlns="http://www.w3.org/2005/Atom"> <title type="text">Adknowledge</title> <subtitle type="text">Contains the last 20 releases</subtitle> <id>uuid:c20b9635-8b17-40ac-b723-3c83e1ce6bdf;id=21106</id> <rights type="text">Copyright 2017, Adknowledge</rights> <updated>2017-02-15T15:48:10Z</updated> <author> <name>newsdesk@globenewswire.com (NewsDesk)</name> <uri>http://www.globenewswire.com/LegacyRss?Length=4</uri> <email>newsdesk@globenewswire.com</email> </author> <link rel="alternate" href="https://www.globenewswire.com/atomfeed/organization/nIAHx5RByjW_8c-PF3stHg==" /> <link rel="self" href="https://www.globenewswire.com/atomfeed/organization/nIAHx5RByjW_8c-PF3stHg==" /> <entry> <id>https://www.globenewswire.com/news-release/2017/02/15/1050215/0/en/New-Technology-Aims-to-Disrupt-How-Advertisers-Test-and-Measure-Creative.html</id> <title type="text">New Technology Aims to Disrupt How Advertisers Test and Measure Creative </title> <published>2017-02-15T15:48:10Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2017/02/15/1050215/0/en/New-Technology-Aims-to-Disrupt-How-Advertisers-Test-and-Measure-Creative.html" /> <content type="html"><![CDATA[<p><em><p>AdParlor introduces Intelligence Tags(TM), the first use of artificial intelligence to analyze the effectiveness of social advertising creative</p></em></p><p>NEW YORK, NY--(Marketwired - Feb 15, 2017) - New technology designed to disrupt traditional digital creative testing model. Today, AdParlor announced the introduction of Intelligence Tags, a technology that uses artificial intelligence to test the creative effectiveness across a range of social ads including images, videos, as well unique formats such as GIFs, cinemagraphs, canvas ads and text.</p>]]></content> <dc:identifier>1050215</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2017/01/31/1050213/0/en/AdParlor-Named-a-New-Snapchat-Partner.html</id> <title type="text">AdParlor Named a New Snapchat Partner </title> <published>2017-01-31T19:36:14Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2017/01/31/1050213/0/en/AdParlor-Named-a-New-Snapchat-Partner.html" /> <content type="html"><![CDATA[<p><em><p>New wave of Snapchat partners introduced to help marketers with their Snapchat advertising</p></em></p><p>NEW YORK, NY--(Marketwired - Jan 31, 2017) - Today, Snapchat unveiled the latest additions to its Snapchat Partners program, including AdParlor, a social and video advertising company that is focused on using consumer data for accurate micro-targeting. </p>]]></content> <dc:identifier>1050213</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> <media:content medium="image" type="image/jpeg" width="600" url="http://media.marketwire.com/attachments/201701/70325_AdParlorSnapchat.jpg"> <media:text type="html"><![CDATA[<p> <a href="https://www.globenewswire.com/news-release/2017/01/31/1050213/0/en/AdParlor-Named-a-New-Snapchat-Partner.html"> <img src="http://media.marketwire.com/attachments/201701/70325_AdParlorSnapchat.jpg" width="600" align="left" border="0" alt="AdParlor + Snapchat" title="AdParlor Named a New Snapchat Partner" /> </a> </p><br clear="all" />]]></media:text> <media:credit role="publishing company">GlobeNewswire Inc.</media:credit> </media:content> </entry> <entry> <id>https://www.globenewswire.com/news-release/2017/01/10/1050208/0/en/Giant-Media-Partners-With-LiveRamp-To-Amplify-State-of-the-Art-Targeting-Platform.html</id> <title type="text">Giant Media Partners With LiveRamp To Amplify State-of-the-Art Targeting Platform </title> <published>2017-01-10T15:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2017/01/10/1050208/0/en/Giant-Media-Partners-With-LiveRamp-To-Amplify-State-of-the-Art-Targeting-Platform.html" /> <content type="html"><![CDATA[<p>LOS ANGELES, CA--(Marketwired - Jan 10, 2017) -  <a rel="nofollow" href="http://giantmedia.com/" title="Giant Media">Giant Media</a>, a leader in outstream video and native advertising solutions, today announced an official partnership with <a rel="nofollow" href="http://www.liveramp.com/" title="LiveRamp">LiveRamp</a>™, an Acxiom® company and leading provider of omnichannel identity resolution. Through the partnership, Giant Media can integrate third-party data distributed via LiveRamp into Giant's advanced targeting platform, significantly enhancing its ability to successfully reach the right audiences across mobile, desktop and tablets. </p>]]></content> <dc:identifier>1050208</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>Giant Media</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/11/16/1050206/0/en/Giant-Media-Taps-IBM-Watson-for-Personalized-Outstream-Video-Advertising.html</id> <title type="text">Giant Media Taps IBM Watson for Personalized Outstream Video Advertising </title> <published>2016-11-16T15:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/11/16/1050206/0/en/Giant-Media-Taps-IBM-Watson-for-Personalized-Outstream-Video-Advertising.html" /> <content type="html"><![CDATA[<p><em><p>Killington Resort Sees CTR Rise 2.5X with Giant Media's Watson-Enabled Platform</p></em></p><p>LOS ANGELES, CA--(Marketwired - Nov 16, 2016) - Giant Media, a leading video advertising company, has integrated IBM Watson into its advertising platform for advertisers to better deliver personalized video advertisement to targeted audiences. Watson services can unlock insights buried deep within data, offering marketers a clear view into how and when consumers want to engage with brands. Killington Resort in Vermont is one of the early adopters of this Giant Media's targeting technology with Watson that has seen a 2.5x improved click through rate (CTR).</p>]]></content> <dc:identifier>1050206</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>Giant Media</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/08/30/1050205/0/en/Amidst-Growing-Demand-for-Its-Outstream-Video-Platform-Giant-Media-Adds-Industry-Veteran-to-Sales-Team.html</id> <title type="text">Amidst Growing Demand for Its Outstream Video Platform, Giant Media Adds Industry Veteran to Sales Team </title> <published>2016-08-30T15:29:32Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/08/30/1050205/0/en/Amidst-Growing-Demand-for-Its-Outstream-Video-Platform-Giant-Media-Adds-Industry-Veteran-to-Sales-Team.html" /> <content type="html"><![CDATA[<p>NEW YORK, NY--(Marketwired - Aug 30, 2016) - Superior video advertising company, Giant Media, today announced the addition of digital advertising veteran, Andrew Klopp, to its outstream video and native advertising sales team. Giant continues to support its impressive growth by adding seasoned sales talent to meet strong demand in the largest advertising markets across the country. </p>]]></content> <dc:identifier>1050205</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>Giant Media</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/08/17/1050203/0/en/This-NFL-Season-Social-Media-Advertising-Goes-Real-Time.html</id> <title type="text">This NFL Season, Social Media Advertising Goes Real-Time </title> <published>2016-08-17T15:48:32Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/08/17/1050203/0/en/This-NFL-Season-Social-Media-Advertising-Goes-Real-Time.html" /> <content type="html"><![CDATA[<p><em><p>Advertisers to Automate Social Media Advertising in Real-Time Based on Sacks, Touchdowns, and Other In-Game Moments</p></em></p><p>NEW YORK, NY--(Marketwired - Aug 17, 2016) - AdParlor, a company that helps brands connect with consumers through unique video and social advertising solutions, will work with advertisers this NFL season to run real-time social ads triggered by live football moments like interceptions, individual player performances, and scores. </p>]]></content> <dc:identifier>1050203</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/08/10/1050202/0/en/AdParlor-Updates-Ad-Mockup-Generator-Introduces-First-and-Only-Pinterest-Ad-Preview-Tool.html</id> <title type="text">AdParlor Updates Ad Mockup Generator, Introduces First and Only Pinterest Ad Preview Tool </title> <published>2016-08-10T13:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/08/10/1050202/0/en/AdParlor-Updates-Ad-Mockup-Generator-Introduces-First-and-Only-Pinterest-Ad-Preview-Tool.html" /> <content type="html"><![CDATA[<p><em><p>Ad Mockup Tool Used by 10,000+ Marketers Every Month Updated With New Features and Pinterest Ad Capabilities</p></em></p><p>NEW YORK, NY--(Marketwired - Aug 10, 2016) - AdParlor, one of the most experienced global providers of social and video advertising technology, today released an update to its highly-popular Ad Mockup Generator, which is used by more than 10,000 marketers every month to download high-quality mockups of ad units across the leading social platforms. </p>]]></content> <dc:identifier>1050202</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> <media:content medium="image" type="image/jpeg" width="600" url="http://media.marketwire.com/attachments/201608/MOD-50669_AdParlor-mockup-generator-pinterest-ads.jpg"> <media:text type="html"><![CDATA[<p> <a href="https://www.globenewswire.com/news-release/2016/08/10/1050202/0/en/AdParlor-Updates-Ad-Mockup-Generator-Introduces-First-and-Only-Pinterest-Ad-Preview-Tool.html"> <img src="http://media.marketwire.com/attachments/201608/MOD-50669_AdParlor-mockup-generator-pinterest-ads.jpg" width="600" align="left" border="0" alt="AdParlor Ad Mockup Generator" title="AdParlor Ad Mockup Generator" /> </a> </p><br clear="all" />]]></media:text> <media:credit role="publishing company">GlobeNewswire Inc.</media:credit> </media:content> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/08/02/1050198/0/en/AdParlor-Debuts-Sports-API-to-Trigger-Ads-in-Real-Time-Based-on-Olympic-Results.html</id> <title type="text">AdParlor Debuts Sports API to Trigger Ads in Real-Time Based on Olympic Results </title> <published>2016-08-02T14:54:55Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/08/02/1050198/0/en/AdParlor-Debuts-Sports-API-to-Trigger-Ads-in-Real-Time-Based-on-Olympic-Results.html" /> <content type="html"><![CDATA[<p><em><p>Real-Time Sports API Gives Advertisers Ability to Deliver Social Ads Based on Sports Results</p></em></p><p>NEW YORK, NY--(Marketwired - Aug 2, 2016) - AdParlor, one of the most respected global providers of social and video advertising technology, today announced their Sports API, a new addition to their real-time, trigger-based advertising solutions. This will enable advertisers to activate specific ads automatically and in real-time based on sports results. </p>]]></content> <dc:identifier>1050198</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/07/20/1050196/0/en/AdParlor-Debuts-Pinterest-Advertising-for-Big-Brands-and-Agencies.html</id> <title type="text">AdParlor Debuts Pinterest Advertising for Big Brands and Agencies </title> <published>2016-07-20T14:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/07/20/1050196/0/en/AdParlor-Debuts-Pinterest-Advertising-for-Big-Brands-and-Agencies.html" /> <content type="html"><![CDATA[<p><em><p>AdParlor is an Official Marketing Developer Partner for Pinterest Advertising</p></em></p><p>NEW YORK, NY--(Marketwired - Jul 20, 2016) - Today, AdParlor announced that it has been named to Pinterest's Marketing Developer Partners (MDP) program. </p>]]></content> <dc:identifier>1050196</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/06/28/1050194/0/en/Giant-Media-Opens-Chicago-Office-to-Meet-Outstream-Video-Demand.html</id> <title type="text">Giant Media Opens Chicago Office to Meet Outstream Video Demand </title> <published>2016-06-28T14:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/06/28/1050194/0/en/Giant-Media-Opens-Chicago-Office-to-Meet-Outstream-Video-Demand.html" /> <content type="html"><![CDATA[<p>LOS ANGELES, CA--(Marketwired - Jun 28, 2016) - Giant Media, the superior video advertising company, today announced the opening of its second Midwest sales office. Answering strong demand for its outstream video offering, Giant Media has physically expanded into Chicago, opening its fourth U.S. sales office in one of the largest ad markets in the country. </p>]]></content> <dc:identifier>1050194</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>Giant Media</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/06/23/1050192/0/en/Brands-and-Agencies-Flock-to-AdParlor-Canada-s-Largest-Facebook-Instagram-and-Twitter-Partner.html</id> <title type="text">Brands and Agencies Flock to AdParlor, Canada's Largest Facebook, Instagram and Twitter Partner </title> <published>2016-06-23T13:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/06/23/1050192/0/en/Brands-and-Agencies-Flock-to-AdParlor-Canada-s-Largest-Facebook-Instagram-and-Twitter-Partner.html" /> <content type="html"><![CDATA[<p>TORONTO, ON--(Marketwired - Jun 23, 2016) - For the seventh year in a row, AdParlor is Facebook's largest partner in Canada. AdParlor is also Canada's largest inaugural Instagram partner, and Twitter's biggest partner since the inception of its marketing program in 2014. AdParlor -- based in Toronto, with offices on four continents worldwide -- is a social media marketing platform, providing full-service advertising solutions across Facebook, Twitter, Instagram, YouTube and Tumblr. AdParlor works with some of the largest, most recognizable Canadian companies, including Molson Coors, Walmart Canada, Rogers Communications and several of its subsidiaries. </p>]]></content> <dc:identifier>1050192</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/06/07/1050190/0/en/Outstream-Video-Leader-Giant-Media-Continues-to-Stack-Its-Sales-Team-as-Dollars-Flow-From-TV-to-Digital.html</id> <title type="text">Outstream Video Leader, Giant Media, Continues to Stack Its Sales Team as Dollars Flow From TV to Digital </title> <published>2016-06-07T14:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/06/07/1050190/0/en/Outstream-Video-Leader-Giant-Media-Continues-to-Stack-Its-Sales-Team-as-Dollars-Flow-From-TV-to-Digital.html" /> <content type="html"><![CDATA[<p>LOS ANGELES, CA--(Marketwired - Jun 7, 2016) - Giant Media today announced the hire of Spencer Janis as vice president of sales, North America. Janis will work closely with <a rel="nofollow" href="http://www.giantmedia.com/veteran-media-exec-john-cobb-to-lead-native-ad-tech-specialist-giant-media/" title="newly appointed CEO John Cobb">newly appointed CEO John Cobb</a> to position the company to further capture the huge transfer of ad budgets from TV to digital video over the next few years. </p>]]></content> <dc:identifier>1050190</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>Giant Media</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/06/02/1050189/0/en/AdParlor-Debuts-Twitter-Pre-Roll-Ad-Product-for-Premium-Content.html</id> <title type="text">AdParlor Debuts Twitter Pre-Roll Ad Product for Premium Content </title> <published>2016-06-02T20:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/06/02/1050189/0/en/AdParlor-Debuts-Twitter-Pre-Roll-Ad-Product-for-Premium-Content.html" /> <content type="html"><![CDATA[<p><em><p>Highly-Targetable Ad Unit Gives Brands a New Opportunity to Reach Users With Contextually Relevant Content</p></em></p><p>NEW YORK, NY--(Marketwired - Jun 2, 2016) - AdParlor, the industry leader in social video, has a new product for advertisers who demand premium placement: Twitter pre-roll. With newly introduced support for Video Ad Serving Template (VAST) tags, Twitter pre-roll enables advertisers to bridge the gap from digital video to social. In fact, AdParlor is one of the only Twitter Official Partners offering full pre-roll functionality with VAST support.</p>]]></content> <dc:identifier>1050189</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/06/02/1050187/0/en/AdParlor-s-Ad-Mockup-Generator-Hits-100-000-Visits-in-100-Days.html</id> <title type="text">AdParlor's Ad Mockup Generator Hits 100,000 Visits in 100 Days </title> <published>2016-06-02T15:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/06/02/1050187/0/en/AdParlor-s-Ad-Mockup-Generator-Hits-100-000-Visits-in-100-Days.html" /> <content type="html"><![CDATA[<p><em><p>Social Media Mockup Tool Is a Major Hit With Media Buyers and Designers</p></em></p><p>NEW YORK, NY--(Marketwired - Jun 2, 2016) -  Since the public launch of AdParlor's redesigned <a rel="nofollow" href="http://adparlor.com/ad-mockups/" title="Ad Mockup Generator">Ad Mockup Generator</a> -- a free tool to preview ads on Facebook, Instagram and Twitter -- AdParlor has seen incredible success. In just 100 days, it has tallied 100,000 visits from industry professionals who want to mockup their ads to check the look and feel of their social media ads before they ever go live. "We wanted to offer the advertising community a tool to make their lives a little easier," AdParlor VP of Marketing Anita Newton said. "Our site traffic is testament that we are doing that." </p>]]></content> <dc:identifier>1050187</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> <media:content medium="image" type="image/jpeg" width="600" url="http://media.marketwire.com/attachments/201606/42424_AdParlor-AdMockupGenerator.jpg"> <media:text type="html"><![CDATA[<p> <a href="https://www.globenewswire.com/news-release/2016/06/02/1050187/0/en/AdParlor-s-Ad-Mockup-Generator-Hits-100-000-Visits-in-100-Days.html"> <img src="http://media.marketwire.com/attachments/201606/42424_AdParlor-AdMockupGenerator.jpg" width="600" align="left" border="0" alt="AdParlor Ad Mockup Generator." title="Visit adparlor.com/ad-mockups to learn more or to create your free ad mockups." /> </a> </p><br clear="all" />]]></media:text> <media:credit role="publishing company">GlobeNewswire Inc.</media:credit> </media:content> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/05/04/1050182/0/en/Native-Advertising-Leader-Giant-Media-Hires-Veteran-Media-Exec-to-Expand-Its-Market-Share.html</id> <title type="text">Native Advertising Leader, Giant Media, Hires Veteran Media Exec to Expand Its Market Share </title> <published>2016-05-04T11:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/05/04/1050182/0/en/Native-Advertising-Leader-Giant-Media-Hires-Veteran-Media-Exec-to-Expand-Its-Market-Share.html" /> <content type="html"><![CDATA[<p><em><p>John Cobb Takes the Reigns at Digital Media Pioneer as Native Advertising Quickly Becomes a Fundamental Strategy for Agencies and Brands</p></em></p><p>LOS ANGELES, CA--(Marketwired - May 4, 2016) - Giant Media, the complete native advertising company, today announced the hiring of advertising industry veteran John Cobb as its chief executive officer. He will partner with the existing Giant Media executive team to grow the company's revenue and relationships with leading marketers and agencies. </p>]]></content> <dc:identifier>1050182</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>Giant Media</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> <media:content medium="image" type="image/jpeg" width="600" url="http://media.marketwire.com/attachments/201605/38070_GiantMedia_JohnCobb.jpeg"> <media:text type="html"><![CDATA[<p> <a href="https://www.globenewswire.com/news-release/2016/05/04/1050182/0/en/Native-Advertising-Leader-Giant-Media-Hires-Veteran-Media-Exec-to-Expand-Its-Market-Share.html"> <img src="http://media.marketwire.com/attachments/201605/38070_GiantMedia_JohnCobb.jpeg" width="600" align="left" border="0" alt="John Cobb, CEO, Giant Media" title="John Cobb, CEO, Giant Media" /> </a> </p><br clear="all" />]]></media:text> <media:credit role="publishing company">GlobeNewswire Inc.</media:credit> </media:content> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/02/04/1050179/0/en/Native-Ads-Stealing-Budget-Share-According-to-New-Survey.html</id> <title type="text">Native Ads Stealing Budget Share, According to New Survey </title> <published>2016-02-04T14:00:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/02/04/1050179/0/en/Native-Ads-Stealing-Budget-Share-According-to-New-Survey.html" /> <content type="html"><![CDATA[<p><em><p>Of Agencies and Brands Surveyed, 68% Plan to Use Native Advertising in 2016, Coming in Just Behind Social Media Marketing at 75%</p></em></p><p>LOS ANGELES, CA--(Marketwired - Feb 4, 2016) - Armed with fresh budgets and new campaigns, agencies and advertisers are making native ads a more significant piece of their branding plans. Last May, <em>Business Insider</em> projected that native ad spend would reach $21 billion in 2018, up from just $4.7 billion in 2013. </p>]]></content> <dc:identifier>1050179</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>Giant Media</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> <media:content medium="image" type="image/jpeg" width="600" url="http://media.marketwire.com/attachments/201602/TN-24127_GiantMedia_SurveyResults_chart.jpg"> <media:text type="html"><![CDATA[<p> <a href="https://www.globenewswire.com/news-release/2016/02/04/1050179/0/en/Native-Ads-Stealing-Budget-Share-According-to-New-Survey.html"> <img src="http://media.marketwire.com/attachments/201602/TN-24127_GiantMedia_SurveyResults_chart.jpg" width="600" align="left" border="0" alt="Do you plan to spend more or less from these ad formats in 2016?" title="Do you plan to spend more or less on these ad formats in 2016?" /> </a> </p><br clear="all" />]]></media:text> <media:credit role="publishing company">GlobeNewswire Inc.</media:credit> </media:content> </entry> <entry> <id>https://www.globenewswire.com/news-release/2016/01/28/1050177/0/en/Former-Sprint-CEO-Dan-Hesse-Joins-Adknowledge-Board-of-Directors.html</id> <title type="text">Former Sprint CEO Dan Hesse Joins Adknowledge Board of Directors </title> <published>2016-01-28T14:30:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2016/01/28/1050177/0/en/Former-Sprint-CEO-Dan-Hesse-Joins-Adknowledge-Board-of-Directors.html" /> <content type="html"><![CDATA[<p><em><p>Hesse Will Help Guide Mobile Strategies at the Kansas City-Based Company</p></em></p><p>KANSAS CITY, MO--(Marketwired - Jan 28, 2016) - Dan Hesse, former Sprint CEO, has joined the Adknowledge board of directors, where he arrives with more than three decades of industry experience. Each of the products in the Adknowledge portfolio -- including digital video, social media advertising, apps and mobile email -- leverages the unique abilities to connect with consumers through mobile.</p>]]></content> <dc:identifier>1050177</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>Adknowledge</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2015/12/03/1050174/0/en/AdParlor-Super-Bowl-Ad-Survey-Reveals-Holistic-Social-Media-Approach.html</id> <title type="text">AdParlor Super Bowl Ad Survey Reveals Holistic Social Media Approach </title> <published>2015-12-03T13:30:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2015/12/03/1050174/0/en/AdParlor-Super-Bowl-Ad-Survey-Reveals-Holistic-Social-Media-Approach.html" /> <content type="html"><![CDATA[<p><em><p>Brands and Agencies Show Interest in Cross-Channel Social Video Campaigns</p></em></p><p>NEW YORK, NY--(Marketwired - Dec 3, 2015) - An AdParlor survey of professionals at ad agencies and brands reveals they're embracing the value of cross-channel, social video campaigns for the Super Bowl and are taking a more holistic approach to advertising on Facebook, Twitter, YouTube and Instagram.</p>]]></content> <dc:identifier>1050174</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> <media:content medium="image" type="image/jpeg" width="600" url="http://media.marketwire.com/attachments/201512/MOD-92829_Super-Bowl-Targeting.jpg"> <media:text type="html"><![CDATA[<p> <a href="https://www.globenewswire.com/news-release/2015/12/03/1050174/0/en/AdParlor-Super-Bowl-Ad-Survey-Reveals-Holistic-Social-Media-Approach.html"> <img src="http://media.marketwire.com/attachments/201512/MOD-92829_Super-Bowl-Targeting.jpg" width="600" align="left" border="0" alt="Photo" title="AdParlor Super Bowl advertising survey results" /> </a> </p><br clear="all" />]]></media:text> <media:credit role="publishing company">GlobeNewswire Inc.</media:credit> </media:content> </entry> <entry> <id>https://www.globenewswire.com/news-release/2015/11/10/1050170/0/pt/AdParlor-%C3%A9-a-fonte-para-tudo-na-Publicidade-no-Instagram.html</id> <title type="text">AdParlor é a fonte para tudo na Publicidade no Instagram </title> <published>2015-11-10T22:20:53Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2015/11/10/1050170/0/pt/AdParlor-%C3%A9-a-fonte-para-tudo-na-Publicidade-no-Instagram.html" /> <content type="html"><![CDATA[<p><em><p>Membro do Programa Instagram Partner tem a resposta para milhares de marqueteiros</p></em></p><p> KANSAS CITY, MO--(Marketwired - Nov 10, 2015) - O Instagram está destinado a ser um grande componente da publicidade da mídia social nos próximos anos e as marcas e agências estão bem interessadas no assunto.</p>]]></content> <dc:identifier>1050170</dc:identifier> <dc:language>pt</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> <entry> <id>https://www.globenewswire.com/news-release/2015/11/10/1050167/0/en/AdParlor-Is-Go-To-Source-for-All-Things-Instagram-Advertising.html</id> <title type="text">AdParlor Is Go-To Source for All Things Instagram Advertising </title> <published>2015-11-10T18:10:00Z</published> <updated>2024-11-12T00:18:35Z</updated> <link rel="alternate" href="https://www.globenewswire.com/news-release/2015/11/10/1050167/0/en/AdParlor-Is-Go-To-Source-for-All-Things-Instagram-Advertising.html" /> <content type="html"><![CDATA[<p><em><p>Instagram Partner Program Member Provides Answers to Thousands of Marketers</p></em></p><p>KANSAS CITY, MO--(Marketwired - Nov 10, 2015) - Instagram is destined to be a major component of social media advertising for years to come, and brands and agencies have a lot of curiosity about it.</p>]]></content> <dc:identifier>1050167</dc:identifier> <dc:language>en</dc:language> <dc:publisher>GlobeNewswire Inc.</dc:publisher> <dc:contributor>AdParlor</dc:contributor> <dc:modified>Thu, 14 Sep 2017 04:52 GMT</dc:modified> </entry> </feed>