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BzzAgent Announces Hottest New Consumer Products Nominated for the 2012 "Hypeworthies" Awards
March 26, 2012 14:18 ET | BzzAgent
BOSTON, MA--(Marketwire - Mar 26, 2012) - BzzAgent, the company that lets you try cool new products, share deals with friends and influence top brands, today announced the finalists for the 2012...
BzzAgent Announces New COO
December 13, 2011 10:14 ET | BzzAgent
BOSTON, MA--(Marketwire - Dec 13, 2011) - BzzAgent, the social marketing arm of dunnhumby, today announced Paul Hunter as COO. Hunter previously served on dunnhumby's executive team as CIO and...
BzzAgent Study Finds Brand Advocacy Has a Lasting Impact
November 29, 2011 11:51 ET | BzzAgent
BOSTON, MA--(Marketwire - Nov 29, 2011) - BzzAgent, the social marketing arm of dunnhumby, today released results from a study analyzing the long-term effects of brand advocacy. Focused on...
BzzAgent's Trend Micro Campaign Selected as a 2011 MITX Interactive Awards Finalist
November 07, 2011 12:48 ET | BzzAgent
BOSTON, MA--(Marketwire - Nov 7, 2011) - BzzAgent, the social marketing arm of dunnhumby, today announced that its Trend Micro "What's Your Story" campaign has been selected as a finalist in the...
BzzAgent Launches iPhone App to Help Marketers Increase Brand Advocacy in Social Media
October 19, 2011 09:10 ET | BzzAgent
BOSTON, MA--(Marketwire - Oct 19, 2011) - BzzAgent, the social marketing arm of dunnhumby, today announced the launch of an iPhone app that will have a significant impact on the way people are able...
BzzAgent eBook Provides Framework for Developing Successful Social Shopper Marketing Programs
October 04, 2011 11:40 ET | BzzAgent
BOSTON, MA--(Marketwire - Oct 4, 2011) - BzzAgent, the social marketing arm of dunnhumby, today announced the release of its latest eBook, "From Loyalty to Advocacy: Driving Sales with Social...
BzzAgent Study Finds that Brand Advocates are 50% More Likely to Influence a Purchase
May 05, 2011 10:01 ET | BzzAgent
BOSTON, MA--(Marketwire - May 5, 2011) - Most marketers would agree that word-of-mouth marketing is among the most effective forms of advertising. While leveraging positive word of mouth has...
BzzAgent Announced as Official Partner of "The Edison Awards" Honoring Excellence in New Product and Service Innovation
March 30, 2011 12:00 ET | BzzAgent
BOSTON, MA--(Marketwire - March 30, 2011) - BzzAgent, the leading social marketing company, has been announced as an official partner of the Edison Awards, an annual event that honors innovation and...